You should assume that everything you do on Amazon’s website, apps, or any of its products is saved in some way. Let’s look at the information you give to Amazon. And governments are demanding more data from Amazon, including information from Ring and Alexa recordings. Anti-competition regulators are also looking at the company’s use of data. On June 10, The Wall Street Journal reported that data protection regulators in Luxembourg, where Amazon’s European headquarters is based, are preparing a $425 million GDPR fine in response to the way it uses people’s personal data-although no specific details were provided and an Amazon spokesperson declined to comment on the potential fine. “The company is in a position to collect huge amounts of data-through its shopping platform, but also through its Ring cameras, Alexa voice assistants, web services, delivery services, streaming services, and its many other business streams.” And now Amazon is moving into health care-something that Nelson says is concerning.Īmazon’s data collection is also reportedly putting it on the wrong side of regulators. “The reason online shopping through Amazon is so convenient is because the company has spent years consolidating its power and reach,” says Sara Nelson, director of the Corporate Data Exploitation program at the civil liberties group Privacy International.

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